Jaya, Danan. “Understanding How Brand Awareness Develops in Business-to-Business Medical Device Markets: Evidence from Indonesian Cathlab Hospitals”. Journal Integration of Social Studies and Business Development 4, no. 1 (July 30, 2026): 111–129. Accessed October 21, 2026. https://jurnal.integrasisainsmedia.co.id/JISSBD/article/view/503.